Monday, March 24, 2014

Visit to Penzeys for Branding Assignment!


I went to Penzeys to look at their branding and took some photos of their different spices sections! 
It was interesting to see how the labels don't have much design to it unless it is a specialty. Most of the jars were glass with black plastic tops that you twist open and a few had silver tops. 
Their labels are not very appealing or catching to the eye. There are different typefaces and differing design elements depending on what the spice is. 
Here's some of the photos I took! 





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